Names Industry Veteran Mark Tedeschi Vice President of Public Relations and Communications
CORONADO, CA. (April 21, 2020)– bBIG Communications, an award-winning virtual communications agency, has announced it has aligned with True North Brand Group, Inc., naming its principle and founder, Mark Tedeschi, to Vice President of Public Relations and Communications at bBIG.
With the addition of Tedeschi, bBIG expands its service offerings by adding another subject matter expert to its growing team, this time in the category of Public Relations.
bBIG, an award-winning virtual communications agency, is already widely known as a subject matter expert in a wide range of marketing disciplines. Its ALL CHANNELS ON® marketing approach combines the power of multiple marketing disciplines working hand-in-hand to achieve superior results. Subject matter experts on hand include advertising, creative services, digital and social marketing, lead generation, promotion and consumer activation, programmatic advertising as well as sales and marketing development – and now Public Relations.
Earlier this year, Chief Marketer Magazine named bBIG one of the top 200 marketing agencies for the second year in a row.
“The expertise Mark brings to our team allows us to supplement the work we’re doing in paid advertising and promotions with expertise that will allow us to capitalize in earned media opportunities for our clients,” said Mark Igo, Chief Operating Officer.
Tedeschi has worked across multiple channels, including consumer product, tech and service-oriented companies helping them expand awareness, build authenticity and generate sales.
“While True North operated primarily as a Public Relations agency, I’m thrilled to have the opportunity to work alongside a full team of experts that will allow PR to work synergistically with the many other marketing functions bBIG oversees. It’s one more way we can drive qualified and authentic traffic back to our clients,” said Tedeschi.
Prior to launching True North Brand Group, Inc., Tedeschi worked as a journalist covering news, politics before becoming a business reporter and editor working for several B2B media outlets covering retail.
bBIG offers customized business consulting and marketing campaign solutions that are rooted in the foundation of helping its clients win. By keeping a pulse on the latest marketing trends and technology for products and services spanning multiple industries, bBIG is able to share a diverse, fresh perspective with its clientele. Coupled with the agencies love of optimization, via its best-in-class ALL CHANNELS ON® approach, analytics and reporting, bBIG is continually evolving its suite of available services. To learn more visit: https://bbigcommunications.com