bBIG Communications Inc., has named Lisa Rooth as its new media director and Erica Hemmings as social media manager. Working as a team, Rooth and Hemmings will manage the firm’s media efforts.
bBIG Communications, an award-winning marketing and advertising firm, manages media programs for a wide range of leading national companies. Rooth and Hemmings will be responsible for developing and implementing customized content strategies for its clients, recruiting and managing content contributors and influencers, and coordinating campaign KPI measurement programs.
“We are thrilled to welcome both Lisa and Erica to our team,” said David Gibson, president and CEO of bBIG Communications. “Expanding and enhancing our digital and social media programs is a deliberate step forward for bBIG Communications and both new hires present a breadth of expertise in the field. We are delighted to offer our clients an even more robust suite of services.”
Rooth joins bBIG Communications with 15+ years of experience building, implementing, and optimizing results-driven media strategies across multiple platforms in a broad range of industries. Hemmings brings expertise in content creation, leadership and social media marketing strategy.
About bBIG Communications
bBIG Communications Inc., offers customized marketing and media solutions that are rooted in the foundation of helping its clients win. By keeping a pulse on the latest marketing trends and technology for products and services spanning multiple industries, bBIG Communications is able to share a diverse, fresh perspective with its clientele. Coupled with the agency’s love of optimization, via its best-in-class ALL CHANNELS ON® approach, analytics and reporting, bBIG Communications is continually evolving its suite of available services. To learn more visit: https://bbigcommunications.com