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Benefits of Marketing Automation Tools

Marketing Automation tools can do wonders in terms of targeting and segmentation. These are two areas that are important to digital marketing and media strategies today. Automation tools can help you streamline different types of activations and string them together in specific orders to improve workflow and organization. Here’s an overview of the key benefits…

Reach your TARGET AUDIENCE on the go with Mobile Advertising!

Mobile advertising consists of the creation of ads for mobile devices. Your potential customers rely more and more each day on their mobile devices to fulfill any task at hand. Companies who choose to place their ads on mobile are one step closer to their customers. Mobile advertising works very differently from traditional advertisements that…

bBIG Communications Celebrates Memorial Day and its’ Military Ebook

Memorial Day consists of images of hamburgers, hot dogs, swimming pools, and summer time fun for many Americans. But most importantly, this day serves as a time to honor those who died while fighting in the U.S. Armed Forces. It’s a holiday surrounded by somber American history and tradition. Memorial Day has also come to…

MyMilitarySavings.com and MyMilitaryLifestyle.com New Partnerships

bBIG Communications is all about marketing innovation – helping businesses develop the strategies and capabilities to grow faster. And no matter what type of business you are, you can’t grow without a deep understanding of your customer. Human insight is the foundation for great marketing and great products, and bBIG Communications is helping many businesses…

Benefits of Using Video on Social Media

Video Influences Customers to Buy There are many photos and videos shared on social media every day. It can become challenging to get a customer’s attention or explain your product or services in an informative and exciting way that makes your target audience want to buy. Many studies show that the majority of social media…

What Is Content Optimization? (And How to Do It)

Content optimization is the process of ensuring that content is written, published and technically built so that it reaches the largest audience possible. The process includes the inclusion of relevant keywords, meta and title tags, links, headers and sub-headers, on-site speed, calls-to-action (CTAs), image sizes, and many other factors. Use Keywords Properly Incorporating the right…

bBIG Communications Named Chief Marketer 200 Award Winner For Fifth Year In A Row

bBIG Communications and its ALL CHANNELS ON® marketing strategy has won a Chief Marketer 200 Award for the fifth year in a row. This year, bBIG was recognized for partnering with the Department of Defense to drive sales at military commissaries and exchanges and transitioning MilitaryWivesSavings.com to MyMilitaryLifestyle.com, complete with a new website, blog, social…

BEST PRACTICES FOR AN EFFECTIVE EMAIL NEWSLETTER STRATEGY

Having an email marketing strategy is essential and your company email newsletter should be part of that strategy. You want your newsletter to be opened and read. Here’s how to make that happen: Start With A Welcome Campaign A company newsletter should build and deepen your relationship with your clients. The first step to initiating…

bBIG Communications Wraps Up 2022 Joint Industry Programs

Closing out another successful year, bBIG Communications is thrilled at the success of its annual joint industry programs. This year, the company led four quarterly programs in partnership with its military platforms, MyMilitarySavings.com and MyMilitaryLifestyle.com and the Defense Commissary Agency, Commisaries.com. Each joint industry program features a highly engaging sweepstakes as well as a charitable…

Graphic Design Tips for Beginners

Graphic Design Tips for Beginners Visual content is highly engaging and typically more memorable than text based content. Creating clean aesthetics and quality graphics is a great way to build your audience and get out your top-line message. If you’re looking to improve your design strategy and need a place to start, we’ve rounded up…